We are happy to announce that we have strengthened our leadership team through the appointment of our first Group People & Culture Director Jelena Šribar. Jelena will lead people initiatives across the firm working closely with the firm’s leadership to align people practices with business objectives and shape the firm’s culture to reflect its values and mission.

 
Jelena has a successful track record of leading people functions across several multinational companies in the FMCG, banking and retail sectors. She has driven business growth by initiating projects in M&A, change management, culture integration, organisational design, employee experience, and employee rewards. She is a recipient of several human resources awards for employee engagement, learning and development, talent management, and innovation in HR.

Group CEO Halim Shehadeh commented: “To truly become one firm, we all need to unite behind a common set of principles and objectives. More importantly, we need to have a unified culture. We are lucky enough to have three cultures to dissect and choose the qualities from each that we want to maintain in the culture we are striving to instil. A unified culture is not something that just occurs, it requires a lot of hard work to make it happen, and whom better to lead that charge than our very own Jelena Šribar, who, along with the rest of my team, will help steer CWB to realise its vision of ‘transforming how IP services are delivered and consumed’. I am thrilled to have Jelena on my team and I look forward to seeing her implement all those great ideas she’s been thinking about since she joined CWB last year.”

Jelena Šribar added: “A strong focus on people and culture is critical for a successful post-merger integration. As we continue our growth journey, we want to build a strong company culture, unify all systems and policies and attract and retain the best talent in the industry. What an amazing opportunity to provide HR support to all our people, grow, have fun together and occasionally challenge each other.”

CWB’s Executive Committee is chaired by the Group CEO and its members also include the firm’s Regional Managing Partners, the Chief Operating Officer, Chief Financial Officer, Chief Technology Officer, and Chief Commercial Officer.